In order to create a unique style and individuality in packaging design, graphics are a very important expression method. It plays the role of a salesman and can convey the contents of the packaging to consumers through the visual function. It has a strong visual impact and can attract the attention Read More

According to my country's "General Terminology of Packaging" national standard, it is interpreted as: ""The general name of containers, materials and auxiliary services used in accordance with certain technical methods to protect products during the flow process, facilitate storage and transportatio Read More

American designer Pross once said: "People always think that design has three dimensions: aesthetics, technology and economy, however, the more important is the fourth dimension: human nature."The packaging of the product has good-looking, which is called individuality. It is important to be good-lo Read More

It is difficult for you to know the quality of a product before you buy it, and sometimes even the more expensive things will have quality problems. At this time, the outer packaging of the product will affect your purchasing decision to a certain extent. The packaging design of the product is calle Read More

Paper products have a long history in pastry food packaging. They can effectively protect food during the packaging process, prevent moisture and mildew, and are also lightweight, non-toxic, green and recyclable. It is the mainstream of pastry food packaging. The emergence of plastic products has led to a greater challenge to the status of paper product packaging, which has gradually been replaced by plastic products. Read More

There are so many items on the market today to choose from, And our expectations for special products and packaging have become more refined. Brands are also racing to catch up, and even the brand image has undergone tremendous changes. The packaging design was supposed to set off the brand image, but now the brand image has become secondary, while the packaging has become the canvas of art and design, and the product and brand have become the second participants. Read More

In the design of red wine packaging, one of the most important elements is color. Different colors can express different moods and shape consumers' feelings about the product. Read More

We suggest that the brand can simplify the process when customizing the proofing of the gift box, which can not only reduce the cost but also shorten the time for proofing. In short, before making gift boxes, proofing is a very critical step. Read More

No matter what kind of tea packaging design, the ultimate purpose is to promote sellers, so whether it can cater to consumers' psychology and whether it can stimulate consumers' desire to buy should be considered. Therefore, it is not the gorgeous and kitschy tea packaging design that is good, and the random fantasies cannot bring business opportunities. From the perspective of customers, understanding consumers' shopping psychology is what you need to consider. Read More

We often see handbags in our daily life and are also very convenient to use. There are many types of handbags, including gift bags, shopping bags, cosmetic bags, advertising bags, etc. Only handbags that are fashionable, beautiful, and meet the public aesthetic requirements are good handbags. In the design of handbags, it is not only necessary to design one side. In the handbags of many companies, we can often find many design errors caused by unsightly and impracticality. How to effectively avoid the design caused by irregular design? Read More

Nowadays, everyone is more and more familiar with online shopping, and many products that were only sold in offline physical stores have also appeared on e-commerce platforms one after another. But have you ever noticed that the same brand and same product have completely different online and offline packaging? Read More

With high consumer demand for eco-friendly solutions, brand owners are realizing the benefits of using more sustainable packaging, such as corrugated paper. As green consumption has become an integral part of the buying process, customers are now choosing brands largely based on which brands are making reasonable efforts to be environmentally friendly. Use corrugated packaging, maybe just in time. Read More

Serialized packaging is a more common and popular form in modern packaging design. It is a unified design with a common feature for different types of products of an enterprise or a trademark and brand name. A unified visual image can be formed by the unified design of special packaging modeling characteristics, shape, color tone, pattern, logo, etc. Read More

In recent years, the world is facing global warming due to environmental degradation. To address this situation, more environmentally friendly alternatives have been found, such as eco-responsible packaging. Why prefer eco-responsible packaging? Here are 10 good reasons to do so. Read More

In fact, whether it is an individual package or a product for one person, it is the adjustment made by the merchant according to the market demand. The product for one person may become the mainstream direction of future development in the industry because it well solves the core demands of consumers. According to industry insiders, with the continuous changes in market demand, consumers have begun to force industrial innovation and upgrading, and the emergence of mini-products is a good proof. Read More