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Home / News / Industry Encyclopedia / Which Colors Are Suitable For Red Wine Packaging?

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Which Colors Are Suitable For Red Wine Packaging?

Views: 37     Author: Site Editor     Publish Time: 2022-08-25      Origin: Site

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In the design of red wine packaging, one of the most important elements is color. Different colors can express different moods and shape consumers' feelings about the product.


Red Wine Packaging Box Design--Accent Color

The accent color is the key color in the total color, and it is the color combination considered through the integration of the total area factor and the visibility. Generally, the accent color stipulates that the chromaticity and uniformity should be higher than the surrounding colors, and the total area should be lower than the surrounding colors, otherwise the effect of emphasis will not be achieved.


Red Wine Packaging Box Design--Auxiliary Color

Auxiliary color is the color matching method opposite to the accent color. Used to increase the color level for a rich and colorful actual effect. In the design solution, we must pay attention not to turn against customers, and not to blindly follow the trend.


Red Wine Packaging Box Design--Contrast Color

Contrast color is different from accent color. It is a color combination with a similar total area and a variety of color chromaticities. This type of color has obvious visual impact, and thus has the effect of advertising.


Red Wine Packaging Box Design--Symbolic Color

The symbolic color does not all imitate the color characteristics of the content, but a conceptual color matching based on the understanding of many customers and the use of various symbols. The key to this color matching is to use the main expression of a certain kind of spiritual essence of the commodity or the main expression of a certain subconscious mind.


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Red Wine Packaging Box Design--Gradient Color

Gradient color is gradual shifts of color. Color, chroma, and purity can all be changed gradually. Gradient color has a harmonious and colorful color effect, and is widely used in color processing of packaging.


Red Wine Packaging Box Design--Color Area

In addition to color, chroma, and purity, the total area of color is a key factor affecting color. The color matching first considers the distribution of large-scale colors, because large-scale colors have a long-distance visual impact in the packaging display design. In addition, when the two-color contrast is too strong, the total area of one of the colors can be expanded or reduced without changing the color, purity, and chromaticity to carry out blending.


Red Wine Packaging Box Design--Clarity of Color Gradation

Excellent visibility is very important in visual communication design schemes such as packaging and advertising. On the one hand, the visibility depends on the conspicuous level of the color itself, and on the other hand, it depends on the contrast between the colors.


Red Wine Packaging Box Design--Overall Tone

When determining the overall tone, whether it feels gorgeous or plain, it's all about the overall tone of the packaging color.


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