How do you do fun packaging? (1)

At this stage, with the improvement of people's living standards, people's requirements for product packaging are becoming higher and higher. Therefore, in terms of product packaging, it is necessary to fully arouse people's interest and stimulate their desire to buy, fully applying interesting expressions to meet people's spiritual needs, so that products can be better sold. In the packaging design of goods, we should not only focus on the colour and shape of the packaging, but also make use of graphics and materials and other performance techniques, so that people have a pleasant psychological feeling, highlight the fun of the product packaging, the emotional connotation of the product design, and establish the brand image of the goods.

1, the connotation of interesting packaging design

In the packaging design of goods, fun is a very unique expression, it can let people in the nervous work and life, enjoy the pleasure, make people's life more happy. Therefore, when using this expression, more attention should be paid to the unique personality of the design, so that it can stimulate people's pleasant thoughts and feelings, and through graphics and colours and other expressions to convey a certain fun message, using humour and fun connotations to conquer consumers, so that they can accept the packaging design, so as to arouse their desire to buy. It is no exaggeration to say that fun packaging design can not only provide sales of goods, but it can even reverse the sales of goods to a certain extent, as many people go to the packaging to buy the product.

Specifically, the idea of such packaging design embodies a form of artistic expression that can convey a characteristic cultural taste and humorous emotion to people. These design solutions are either rich in inner emotion and touch people deeply. Or they make use of vivid and cute animal images to enhance the affinity of these products. 

Or perhaps it embodies a humorous idea that makes people cry and laugh. In short, this design approach will be conveyed through a variety of design ideas, whether using colour or pattern, whether using exaggeration or applying anthropomorphic expressions, all to arouse people's interest in it, to give them a pleasant spiritual feeling and to make them approve of the product from the bottom of their hearts, to bring the distance between the product and the consumer closer and to prompt them to buy it.